Who We Are

Target Analytics offers the only comprehensive analytics solution for donor acquisition and cultivation, prospect research, and collaborative peer benchmarking -- as well as access to exclusive data and fundraising expertise -- so you can maximize your fundraising results at every stage of the donor lifecycle.
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Contact Us

To learn more about us or to inquire about our services, please contact us at 617-583-8400 (ask for Kathy Gallagher) or send e-mail to info@targetanalysis.com.

Product Spotlight

donorCentrics™

Strategic analytical management reports that help fundraising professionals develop effective strategies for increasing donor participation and revenue through donor behavior analysis and peer-to-peer benchmarking.
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Client Spotlight

Benchmarking with Other Organizations Helps Trust for Public Land Increase Renewal Revenue and Participation

The Trust for Public Land (TPL) launched their direct mail program in 2002. A major benchmark for the success of the program is the donor renewal rate which TPL is able to monitor through their participation in the donorCentrics reporting service...
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Products and Services

Target Analysis Group, Inc. specializes in business intelligence exclusively for non-profit organizations. Our services are powered by expansive data sets, advanced statistical modeling, and over a decade of practical experience with hundreds of non-profits. We offer a full suite of analytical tools and services that will empower you to reach your fundraising goals.

Fundraising Performance Benchmarking & Analytics

Quarterly Index of National Fundraising Performance
donorCentrics Performance Benchmarking Services
donorCentrics Collaborative Benchmarking
donorCentrics Explorer
Long-term Value and Donor Conversion Explorer
donorCentrics Scenario Builders
Campaign Management Solutions
Querying and Reporting Solutions
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Donor Acquisition

Target Acquisition Lists
Rapid Response Lists
List Fulfillment Services
Value Enhanced Acquisition Modeling
Target List Optimization
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Predictive Modeling for Donor Response and Value

Target Tags: Lapsed Donor Recapture
Target Tags: Donor Conversion Models
Target Tags: New Donor Conversion
Target Tags: Passion Models
Target Tags and TagsPlus for Public Broadcasting
Q-Tags for Deep Lapsed for Public Broadcasting
Target Tags for Universities
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Donor Relationship Management

Team Approach
Data Management Services (DMS)
List Fulfillment Services
Duplicate Detection Services
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Analytic: Education and Training

donorCentrics Assessment
Long-term Value Assessment
New Donor Conversion Assessment
Site Visits
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